Panama · Latin America · Caribbean

We build brands that move culture.

Strategic development, distribution and retail expansion for premium apparel, footwear and accessories across Latin America and the Caribbean.

Panama City skyline and waterfront at blue hour

A strategic gateway to the region.

Based in Panama, Neroli Group combines local market intelligence with world-class brand stewardship to create lasting value for brands, retailers and consumers.

Neroli in numbers

2015Year founded
23+Countries across our regional network
300+Points of sale across our commercial network

Our story

Founded in 2015, Neroli Group grew from the vision of a group of Panamanian entrepreneurs who identified an opportunity in the fashion market. What began as a niche operation has grown while maintaining its focus on the management, distribution and commercialization of premium brands and products.

From Panama, we develop premium apparel, footwear and accessories brands for Latin America and the Caribbean. We combine regional market knowledge with commercial relationships and a strategy tailored to each brand’s identity.

We continue to seek new brands that can benefit from our experience and find in Neroli a partner for their expansion across the region.

Our DNA
Continuous innovation. Strategic commercialization. Long-term brand equity.
PH Oceania Business Plaza, Neroli Group headquarters in Panama City
Our headquarters
PH Oceania Business Plaza
Tower 1000 · Floor 46 · Panama City

Built to grow premium brands.

One regional partner, from market entry and positioning to wholesale, retail and integrated communications.

01

Brand development

Positioning, market strategy and disciplined brand stewardship.

02

Distribution

Commercial coverage and wholesale relationships across key markets.

03

Retail expansion

Concept stores, shop-in-shops and premium points of sale.

04

Marketing

Creative assets, PR, media, advertising and localized campaigns.

Brands with a point of view.

A curated portfolio of international brands positioned for relevance, desirability and sustainable growth.

Distinctive design, unexpected details, color and uncompromising quality.

Buyer access →

The evolution of backpacks — disruptive, functional and culturally relevant.

Buyer access →

Brands brought to life.

Physical spaces that translate each brand’s identity into a distinctive retail experience.

Psycho Bunny

Retail presence
Premium environments with a refined, modern point of view.Regional execution

Sprayground

Retail presence
Immersive spaces built around energy, culture and self-expression.Regional execution

Regional scale. Local execution.

A growing network of flagship stores, retail corners and wholesale partners across Latin America and the Caribbean.

Map of Latin America and the CaribbeanMexicoGuatemalaEl SalvadorCosta RicaPanamaColombiaEcuadorVenezuelaSurinameBrazilParaguayUruguayArgentinaChile
Caribbean
BahamasHaitiJamaicaDominican RepublicArubaCuraçaoSt. MaartenGuadeloupeMartiniqueBarbadosTrinidad & Tobago

Ready to grow your brand in the region?

Let’s build the right market strategy, distribution network and retail presence together.

Start a conversation
Contact

Let’s create what comes next.

Brand partnerships, wholesale opportunities and regional expansion.

Address
PH Oceania Business Plaza
Boulevard Pacífica, Torre 1000, Piso 46
Panama City, Panama